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Schedule Pinterest posts with Sosial
Evergreen discovery where a pin keeps working for months.
Step-by-step Pinterest setup in the docsAt a glance
500 chars- Description limit
- 500 characters
- Title limit
- 100 characters
- Image ratio
- 2:3 vertical, 1000×1500
- Lifespan
- Months, not hours
Pinterest behaves like a visual search engine. A single vertical pin can drive traffic for a year, which makes it the highest-leverage channel for anything instructional or product-led.
How to win on Pinterest
- 01
Design at 2:3, not 9:16
Vertical is right, but Pinterest's ratio is 2:3. A 9:16 Story graphic gets cropped.
- 02
Write the description like a search query
Describe what the pin shows using the words people would type. That is what gets indexed.
- 03
Re-pin your own best work seasonally
Reschedule a proven pin ahead of the season it fits and it earns traffic again.
Common mistakes
- Uploading landscape or square images. They get cropped or ignored.
- Keyword-free descriptions that give the indexer nothing to work with.
- Treating Pinterest like a fast-moving feed and giving up after a week.
Pinterest on Sosial: FAQ
Do I need a Pinterest business account?
Yes for API publishing. It is free to convert and unlocks analytics as well.
Can I schedule pins?
Yes. Schedule pins alongside every other channel in the same composer.
How many pins should I post?
A few a week consistently beats a burst. Pinterest rewards a steady library.